Today, everyone uses smartphones and tablets in every single moment — whether they are indoor or outdoor, travelling on vehicles or walking on the road, working or having a rest. People also use mobile phones or mobile devices for their information needs. They search for keywords around them, access promotion codes, scan QR codes, research products and compare prices, or even make an order using the device.
Growing adaptation of mobile devices
According to research by Google Inc (2012), 35% of Hong Kong people use smart phones, which ranked third in the world. Undeniably, smartphones have become a necessity in living. Companies ranging from small companies and small-and-medium enterprises to large enterprises are adjusting their online business to meet the changing trends.
Mobile considerations
Although companies may have already built their websites long ago, there is a huge difference between a traditional website and a mobile website. A mobile website has a reduced screen size and browsers have limited capabilities. Firstly, mobile websites have to be optimized for various display sizes. Also, some devices (e.g. iPhone) do not support Flash, which is a technology commonly used on websites.
Mobile solutions
Intermedia Studio offers mobile website design and development services which meet the fast-growing trend. We have conducted research on the key elements of developing websites which are mobile-friendly. If you are interested in building your website to be "cross-platform, cross-media, cross-device", please contact us — we are more than happy to provide you with assistance.